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Popular Science: Challenging the Status Quo
Background Students, especially those with a passion for STEM, are strongly encouraged to explore new technologies. Yet, there is resistance from education systems to permit usage of Generative Artificial Intelligence (AI) systems, such as ChatGPT. At the time this article was written, the regulations surrounding AI use in schools could be quite strict, as the…
Shooting a Stop Motion Title Sequence Youtube
Background This project focused on creating a title sequence for a how-to YouTube tutorial that gets viewers excited for the following video. This case study explores the process behind the development of the stop motion title sequence, using key techniques such as keyframing, time remapping, layer masking, and track-matting. Design Challenge The primary challenge was…
NEIT GMW Department: Wayfinding Solutions
Objective: Neographic Media was challenged with developing wayfinding cues for first-time New England Tech (NEIT) visitors in search of the Graphics, Multimedia, and Web Design (GMW) Suite. Process: The first step to creating effective wayfinding cues is identifying waypoints that may be confusing for possible personas. An in-depth analysis of the path from the visitor…
Froggy Frills Animated Diorama Using After Effects
Background This case study explores the creation of a diorama-style animation using Adobe After Effects, where 2D assets are arranged to create a 3D effect. This project required mastering key techniques, such as keyframing and manipulating layers in 3D space, while navigating the software’s complex interface. Early challenges, including coordinating multiple layers and ensuring smooth…
Modernized Hometown Rebrand – Hartford, CT
Purpose: Today, many towns have logos that have not been updated since the 1900s. This means that many of the logos we see feel outdated. The purpose of this project was to modernize the logo for Connecticut’s state capital, Hartford. Logo Redesign: While we can appreciate the level of detail in Hartford’s current logo (pictured…
The Power of Visual Branding – Infographic
Unveiling the Canvas What do carousel posts and infographics have in common? Both encourage longer interactions with your content, potentially boosting your reach and visibility. The Instagram algorithm works like this: if a user doesn’t engage with the initial image in a carousel post, the subsequent image will cause the post to reappear in their…